Seth Rogen is set to team up with childhood friend Evean Goldberg to direct a Nintendo vs Sega movie, chronicling the first console war in the early 1990’s. Sony Pictures have greenlit the project, and I for one am possibly the most excited man. In this day and age we’re used to consoles lacing up and stepping into the proverbial ring every couple of years for an epic battle of wits, and marketing.Just take a look at some of the advertisements from the time and it is clear that this fight got dirty.
But back then, there was no war, there was only Nintendo. The Japanese giant may have fallen off it’s perch as of late, but then it had complete control of the US and Japanese markets. Enter Sega. Soon, the Mega Drive/Genesis and the SNES were the hottest pieces of technology on the planet and with gaming icons, Sonic and Mario at the helm, it turned out to be a battle for the ages.
I’m unsure what kind of direction the film is going to take, whether it’ll be flat documentary or more business politics drama. All I know for certain is that it’s going to be one to watch.
